Posts Tagged ‘color’

Choosing your website color scheme

Wednesday, December 31st, 2008

One of the most important aspects of your website will be the layout and colors that you choose.  The layout should flow well, but some webmasters would tell you that more important than the layout is the color scheme that you choose.  Colors are the first thing that stand out to your websites users, so picking the right colors is very important.

Depending on the layout you will want to have one or two primary colors and one or two secondary colors.  The first primary color is found more prominently on the website while the first secondary color compliments that primary color.  You need to pick primary colors that don’t clash or stand out from one another.  A clashing color scheme is hard on the eyes and users will want to exit your site quickly.

It’s easier to pick your primary colors first since your secondary colors will compliment the primary ones.  For example, if you chose deep red as your first primary color your first secondary color should be a lighter shade of red.

The last thing to know about your color scheme is that you want to make the primary colors more bold, more deep than the secondary colors.  It would look weird for the primary color to be a pastel pink while the secondary is rose red.

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