Everyone asks quite often what is a good niche to get into when starting a website.  The truth of it is the best niche is the one you like the most and the one that you have a lot of knowledge about.  If you don’t like what your website is about you’ll have a hard time updating it.

But if you’re a glutton for punishment I can’t stop you from creating a website about something that you despise.  You can do a couple different things to determine what are high paying niches.  Google provides a tool for you to use to determine what keywords are the highest paying.  With it you can type in different keywords and see what the search volume for the keyword is.

https://adwords.google.com/select/KeywordToolExternal

So you could, for example, look up a keyword for a site based on finance.  You would find that 16 million 6 hundred thousand searches for the month of september.  That’s a lot of volume so it’s bound to be a niche that advertisers are paying a lot of money for.  But that’s only half of equation.  You also need to find out how much competition there is for that keyword.  To find this you simply need to do a google search for that word.

In our case the word finance has 557 million results, that’s a lot of competition.  So sure you get a lot of searches but your website is very unlikely to show up in the first 100 pages of search results.  You’ll just have to keep looking for a good keyword to make a site around until you find one that has a good volue of searches with a small amount of competition.

The defacto answer is that health and finance are the best niches to be in, but unless you have a lot of advertising money you won’t get any traffic.

Tweet This Post

Tags: adwords, google, keyword, niche

This entry was posted on Saturday, November 15th, 2008 at 10:56 am and is filed under General. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.